Ad is valid till: 03 November 2018
ID 550337

Sales Representative (Retail)

Location: Pretoria

Salary: R13 000 p.m. negotiable

Purpose of job:

  • Results-driven sales representative that actively seeks out and engages customer prospects
  • Promote and sell all products to established and new clients.
  • To achieve budgeted volume and revenue targets through effective tactics of persuasion and communication.
  • To market the company’s products and services to the allocated customer portfolio.

Main Activities:

  • Establish the company as an efficient, professional sales company
  • Calling on all important customers rated in your territory as outlined in your customer base
  • Present, promote and sell products to existing and prospective clients
  • Reach out to customer leads through cold calling on potential customers
  • Complete credit applications diligently and correctly for new customers
  • Perform cost-benefit and needs analysis of existing/potential customers to meet their needs
  • Achieve agreed upon sales targets and outcomes within schedule - Achieving monthly, quarterly and annual forecast sales/margins
  • Endeavouring to establish a positive personal relationship with customers staff, based on mutual respect and good business ethics
  • Establish, develop and maintain positive business and customer relationships
  • Understanding the market in which we are operating - each stores target market and Grouping
  • Ensuring the customers and the regions achieve the monthly, quarterly, annual forecast sales/margins and KPA’s as per the KPA measurement system
  • Plan effective store visits to ensure time spend with each retailer is constructive
  • Providing staff with product knowledge and sales techniques so that the sales staff can present factual product information to customers with the objective of obtaining a commitment to purchase products when presented with the relevant opportunity
  • Setting up a call cycle based on the A,B,C principle – adhering to the call cycle with assistance
  • Effectively setting up a schedule to call on large region accounts. Providing necessary sales information and product basket analysis to the above – quarterly
  • Utilize the Numerical Distribution to increase the depth and width of product basket. Increase number of stores buying from the company within each Key Account group and independents
  • Focus on and identify in store opportunities - Ensuring the company. is dominantly represented in store in respect shelf space, gondola ends and floor displays
  • Continuously ensure correct merchandising of stock on the shelfs – stock must be clean, visible and have price labels
  • Keeping up to date sales information by maintaining sales files by month, by customer as to make information readily available. Product basket analysis by market segment – current product vs. typical product basket to ascertain any sales opportunities
  • Supply management with reports on customer needs, problems, interest, competitive activities, and potential new products and services.
  • Prepare monthly sales presentations and participate in monthly sales meetings
  • Set clear objectives to measure success – increase product basket, increase fill-rate, more shelf space, create pull-through
  • Keep abreast of best practices and promotional trends
  • Fully comply and operate – mobile customer relationship management application
  • Follow Standard Operating Procedures (CRM_Plan to Visit a Store_Doc) with every store visit
  • Monitor and report back on opposition activities as well as market trends
  • Frequent stock takes in stores to monitor trends and changes
  • Expedite the resolutions of customers problems and complaints to maximize satisfaction
  • Participate in Store events - store openings, store birthdays, carnivals, contractors evenings


  • Matric
  • Bcom in Marketing / Sales / Economics.
  • Previous selling experience in the retail industry
  • Computer Literate (MS Office)
  • Excellent verbal and written English and Afrikaans communication skills
  • Good interpersonal skills
  • Strong customer service orientation
  • Sound administrative and organisational skills
  • Previous negotiation skills required
  • Prioritizing and time management
  • Initiative
  • Valid driver’s licence

Send your CV and latest pay slip to

AtripleA Recruitment and Temps

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Pretoria / Tshwane
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