We are seeking an experienced and driven Category Manager to establish, develop, and manage a new division focused on Electric Scooters. This is a high-impact role suited to an individual with strong industry knowledge, a deep understanding of the target market, and existing relationships within the electric mobility ecosystem.
The successful candidate will be responsible for the end-to-end category development including product sourcing, vendor negotiations, pricing, marketing, sales strategy, and profitability. The role requires both strategic vision and hands-on execution, making it ideal for someone with an entrepreneurial mindset and strong commercial acumen.
Key Responsibilities
- Lead the setup, launch, and ongoing management of the electric scooter product category.
- Conduct market and competitor analysis to identify trends, growth opportunities, and consumer preferences.
- Define the category vision, positioning, and roadmap in line with the companys overall growth strategy.
- Build and maintain strategic supplier and vendor relationships, ensuring competitive pricing, quality, and availability.
- Negotiate commercial terms and agreements, including distribution and exclusivity deals where applicable.
- Collaborate with marketing, sales, operations, and merchandising teams to drive product visibility and promotion.
- Develop and implement pricing, promotional, and go-to-market strategies to maximize profitability and customer engagement.
- Forecast demand, plan inventory levels, and monitor product performance to meet sales and margin targets.
- Develop exit or re-alignment strategies for underperforming products.
- Take ownership of the category including budgeting, revenue growth, and cost control.
- Stay up to date with regulatory changes and compliance requirements relevant to the electric mobility sector.
- Proven experience (5+ years) as a Category Manager, Product Manager, or similar role, preferably in electric mobility, or automotive industry.
- Industry knowledge and network within the electric scooter or electric vehicle (EV) segment is essential.
- Strong track record of launching and scaling new product categories or divisions.
- Solid understanding of category management, sales, and marketing principles.
- Excellent negotiation, vendor management, and communication skills.
- Strategic thinker with analytical and data-driven decision-making capabilities.
- Proficient in Microsoft Office; experience with BI tools, ERP systems, or retail platforms is advantageous.
- Bachelors degree in Business Administration, Marketing, Supply Chain, or a related field.
- Entrepreneurial spirit and self-starter attitude.
- Strong business and commercial orientation.
- Ability to work cross-functionally and drive collaboration.
- Passion for innovation and sustainability in the transport sector.
- Willingness to travel when necessary to engage suppliers and attend industry events.
