Department: Social Media
Industry: Advertising
Job Type: Permanent
Positions Available: 1
Salary: Market Related
Avatar Agency is a trailblazer in Africas creative landscape, with a legacy spanning over a decade. Our vision is to liberate African creativity for client impact, and we are at the forefront of shaping and evolving the creative industry in Africa.
Job Description
Role Overview
The Junior Community Manager will be responsible for developing the digital community for our client's brand. Assist in establishing the brand tonality and voice, crafting responses, creating content, bettering brand sentiment using ORM tools and innovative campaigns, monitoring community engagement, and crafting responses to consumer feedback and messages on various platforms.
A junior community managers life mission will be to achieve results, meet deadlines, and hit targets out of the ballpark. All the while tweeting, Facebooking, and Instagramming up a storm, of course.
The role requires a strategic and well-planned approach to content, as this is a key determining factor in our clients success on social media.
It is essential to ensure a continuous, innovative approach is taken to managing our clients social media platforms; the social media landscape is a dynamic one, and we need to always adapt and make the most of the trends as they prevail.
Competencies
- Need to be visionary, strategic, analytical, and forward-thinking
- Excellent verbal and written communication skills
- A keen talent at writing and wordsmithing'
- The ability to communicate ideas and concepts
- A love for identifying opportunities for brands and clients
- High attention to detail
- Ability to work under pressure and meet deadlines
- Ability to drive, motivate, and adapt to change
- Great interpersonal, presentation, n and communication skills, both orally and in writing
- Ability to organize, prioritize, and schedule work assignments
- Working in a team, but be equally comfortable working alone
- Patient, calm, and curious
- Ability to draw inspiration from others
- Must be committed to continuous learning and development
- Assume responsibility for the design, build, and management of social media content, delivering amazing work, within deadlines.
- Create engaging content and not just respond to consumer posts
- Check brand synergy and the implementation of brand strategy in all social media platforms and project executions
- Assist in developing, implementing, and managing social media strategies that will help our clients achieve their goals, and build long-term, profitable relationships
- Display ability in developing content marketing plans and editorial calendars
- Maintain strict guidelines and standards in social media processes, disciplines, and documentation
- Manage a variety of projects simultaneously
- Monitor social media campaigns and analyze web traffic
- The communications published on the social media platforms should also provide support to the brands overall marketing plan and business objectives/KPIs (where defined)
- Identify content promotion, i.e. paid media opportunities to assist client achieve their objectives
- Regular report-back to the client is critical in enabling the client/agency relationship to prosper
- Capture data required to inform the monthly social media reports
- Work with account managers to identify opportunities and sell ideas within accounts
- Collaborate with the Creatives to deliver beautiful platforms with amazing content
- Work closely with other departments to enhance knowledge gain and experience in cross-departmental collaboration
- Participate in workshops, social and corporate events
- Assisting various teams during new business pitches
- Keeping abreast with the latest developments in social media marketing
- Ensure briefs are met within the specified deadline
- Contribute by effecting innovation that builds a positive agency culture and work environment through knowledge sharing, mentorship, and guidance.
Qualifications & Experience
- Matric
- Diploma / Degree in a related field
- 1 - 2 years of experience in community management
- Extensive understanding of the social media landscape as a whole, with intricate knowledge of social media platforms such as Facebook, Twitter, YouTube, Pinterest, Instagram, LinkedIn, Tik Tok and other social media best practices
- Copy or content writing experience is a plus
- Key understanding of social media analytics and insights
- Strong understanding of free and paid-for social media listening tools, especially client and/or agency-appointed Online Reputation Management service providers (such as Meltwater, Pulsar, Radian 6, BrandsEye, and the like)
- Existing relationships with online influencers would be advantageous
