Paid Media Manager

Paid Media Specialist

Cape Town

Salary: R55-70K Per Month

Purpose Of Position

Complement Recruitment are recruiting for a Paid Media Specialist for a fully remote position based in Cape Town, Western Cape. The position is for an internationally based company, you will be directly responsible for the development and implementation of the complete paid (PPC, SEM, local & social) strategy. Integrating that strategy into every aspect of the business from inbound, nurture and remarketing to local and offline.

This is full time position, and an opportunity to join a fast growing dynamic team, if you are looking for a unique and diverse role that plays in both the eCommerce and B2B space which makes for extremely interesting strategy and implementation, then this may be your next job.

Minimum Requirements

At least 5 years experience managing paid search and paid social campaigns
Ecommerce experience a must
Takealot, Marketplace, eBay
Google Ads certified
Facebook Blueprint certified (preferable)
Agency experience (preferable)
Ability to work independently but as part of a team
Manage the complete customer journey from start to finish
Good understanding of the full marketing landscape
Advanced Excel skills
Keen to move beyond PPC
Some data experience and keen to dabble in data e.g. Data Studio
Data-driven decision making
Highly analytical and comfortable working with large datasets
Experience with feeds would be highly desirable
Attention to detail
Strong verbal and written communication skills
Excellent time and task management skills
Tinkerer

Skills And Knowledge

Required Skills

Google Adwords Certified: 4 to 5 years
Paid Media: 5 to 6 years
Paid Social: 2 to 3 years
Worked with/in Hubspot, Mailchimp, Takealot, Marketplace, eBay, Google Adwords, banners, Social Media, data analytics, national campaigns, international companies

Duties

The ideal candidate is searching for a break from the day-to-day campaign adjustments and needs a new challenge. To get systems to speak to each other and allow for scaled growth through data-driven decision-making. We're on the lookout for a motivated person who's driven by results, who loves to tinker and who strives for that little bit extra. As the team is based in Cape Town your working hours would be 6am to 3pm, Monday to Friday. The position is fully remote, but you need to be Cape Town based as we get together once a month for coffee and a strategy session.

Your time will be spent;

Strategy & integration into other channels
20%
Paid search
30%
Paid social
20%
Remarketing
10%
Feed and marketplace management
15%
BI, reporting and data
5%

Core Responsibilities

Develop and implement paid strategies for the two business units (B2B & B2C) including;

PPC
Social
Email
Display
Remarketing
Marketplaces
Above the line
Develop and manage high-performing campaigns across platforms
Create, develop and test campaign material along with the design team
Incorporate strategies into CRM (no previous experience required)
Implement all keyword and audience optimisation
Setup analytics, conversion tracking and remarketing tags
Analyse campaign performance and adjust accordingly
Analyse data and develop better conversion points
Keep optimising/AB testing and beating the previous high
Provide actionable insights for the rest of the team and juniors
Stay abreast of the latest developments and trends
Champion digital strategies and tactics
Lead and mentor juniors

Find Us on Social Media

Apply Directly on our Contact Form

Attach your Microsoft Word CV, and complete all the required information

Please Note: Companies may expire jobs at their own discretion. Should you not meet the minimum requirements or hear from us within 3 weeks, please consider your application unsuccessful.

Desired Skills