Graphic Designer

Role Overview

The ideal candidate will have a business strategy mindset and the ability to oversee multiple campaigns, ensuring that design strategies are effectively implemented. This role requires a blend of creative and strategic thinking, as well as the ability to thrive in a corporate environment.

Responsibilities

• Develop and execute graphic design strategies that align with business goals and marketing objectives.
• Create high-quality graphic design content for various mediums including digital and print.
• Oversee and monitor the progress of multiple campaigns, ensuring that design strategies are consistently implemented and objectives are met.
• Collaborate with the Marketing Manager, Digital Content Creator and Web Developer to ensure cohesive and effective campaign execution.
• Analyse campaign performance data to refine and optimise design strategies.
• Provide guidance and support to junior designers, ensuring design quality and consistency.
• Stay updated on industry trends and best practices in graphic design and marketing strategies.
• Create training materials for the inhouse Learning and Development Program.
• Be knowledgeable or willing to learn about Google Ads and Social Media Ads to integrate design strategies effectively.

Requirements

REQUIREMENTS

• Experience Level: Mid-level
• Proven experience in graphic design, with a strong portfolio showcasing a range of design projects.

Skills

• Proficiency in graphic design software and tools (specific tools to be discussed during the interview).
• Strong understanding of design principles, typography, and colour theory.
• Ability to develop and execute design strategies that align with business objectives.
• Excellent analytical skills to monitor campaign performance and make data-driven decisions.
• Strong project management skills and the ability to oversee multiple campaigns simultaneously.
• Excellent communication and interpersonal skills, with the ability to work effectively in a team environment.
• A strategic mindset with a focus on achieving business goals through effective design.