Head of Brand and Marketing

UK-based technology consultancy is looking for an interim Head of Brand & Marketing to cover a maternity leave.

The company is Headquartered in London but already has extensive links to South Africa.

The incumbent of the role, Helette, is from Cape Town but is based in the London office.

Its a superb opportunity to demonstrate your credentials in an important and high-profile role within an international setting.

This could lead to a role within the company or, if no full-time role opens up, significant exposure for your next career step.

About Daemon

Founded in 2007, Daemon is a technology consultancy with a mission to make the world a better place by creating movements that power digital transformation.

Taking a client-centric approach to digital transformation, they offer solutions that help people across an organisation embrace technology, such as data, AI/ML, cloud and engineering. They partner with the likes of AWS, Atlassian and HashiCorp to ensure they offer the best solutions to their clients.

Here's what they do:
- Cloud and DevOps
- Performance Engineering
- Digital Engineering
- Data, Machine Learning and Artificial Intelligence.

The Role
The Head of Brand and Marketing will take full responsibility for the management and development of the marketing function whilst also building strong links with key stakeholders and other practices within the business. Working alongside the other heads of departments, they will deliver a creative brand & marketing strategy that will aim to drive brand awareness and sales.

Your responsibilities

• Overall marketing strategy management that drives brand awareness, drive retention and acquisition whilst working across multi-channels, such as social, website, email, PR and events
• Position the business as the leader in its industry, working closely with our external PR agency
• Manage marketing partnerships through the engagement of events
• Lead external industry events and conferences with the support of the Marketing Manager
• Lead Daemon Brand Identity internally and externally, acting as brand custodian and ensuring all marketing collateral (e.g. marketing campaigns, presentations, event presence) adheres to the brand guidelines
• Development of messaging and storylines for all major product/project announcements
• Support internal teams, such as the People team and Operations team, with Internal Communications, like the weekly Daemonites newsletter
• Manage a team (currently one Marketing Manager) as well as stakeholders, external agencies (graphic design, PR, social media, content, SEO) and clients
• Manage the marketing budget, achieving the best return on investment
• Keep the brand fresh and ensure the brand guidelines are adhered to
• Manage and delegate team workload whilst also motivating and incentivising them
• Report on activities to ensure ongoing learnings and adjustments are made based on data, with monthly and quarterly Leadership reporting documents
• Seek legal advice when required for marketing campaigns or GDPR

The Person

• Experience in successfully managing multiple stakeholders
• Experience in managing a budget
• A proven track record of successful brand & marketing campaign development
• Can work with and build strong relationships with external agencies
• Experience in team management, developing and motivating people
• Commercially savvy, passionate about marketing and driven to succeed with ambitious brand expectations
• Highly analytical combined with a strong creative flair
• Someone who can keep the brand fresh and on trend with their target audience
• Creative and up to date on the latest advances in marketing and their impact on strategy

You can show good knowledge and skills using these:

• Good knowledge of CRM eg Hubspot
• Good knowledge of paid media platforms eg Google Ads, Linkedin
• Good knowledge of agency management

Salary & Benefits
Salary range: R60, 000 - R70, 000 per month

Through Marketing Pros, the successful candidate will have access to a shared workspace in Cape Town, a Slack group with other South Africa-based marketing professionals, and regular social and training events.

To Apply
If you are interested in this position, please apply via our Careers page: https://marketingpros.pinpointhq.com/postings/24b8c887-f238-40ed-a73e-c5fc6f418e12