Head of Marketing - TFS

Takealot.com, a leading South African online retailer, is looking for a Head of Marketing to join our team in Cape Town.

We are a young, dynamic, hyper growth company looking for smart, creative, hard working people to join us. We offer market related benefits, a great work environment and a promise that you won't be bored as long as you are prepared for a challenge and want to build something great.

The position reports to the Group Executive of Supply Chain.

Your responsibilities will include:

• Develop and execute strategies focused on the B2B customer segment that drive brand awareness, adoption, and engagement
• Drive business growth through revenue & lead generation initiatives. Support revenue growth plans with integrated marketing programs and retail campaigns
• Leverage customer insights to build and drive full-funnel customer engagement strategies and brand awareness
• Participate in sales enablement activities, working closely with new business development and customer success teams to understand what content, training, and activities can help them work more efficiently with customers.
• Oversee a high-level marketing narrative targeted at different target personas within the B2B audience sector and coordinate content production in alignment with product marketing, internal copywriters, and external agencies.
• Build and develop a diverse marketing team, setting strategic direction, cultivating a learning-oriented and collaborative culture
• Navigate ambiguity, investigate complex challenges, and effectively influence cross-functional stakeholders
• Work backwards from the customer, apply innovative thinking, and identify and mitigate gaps
• Represent TCS as the Head of Marketing in internal and external meetings, conferences, and trade shows
• Build and execute consistent PR Strategies to increase meaning, difference and salience - ultimately building long term brand equity.
• Budget Management : Manage the annual marketing budget effectively to ensure maximum ROI
• Planning & Reporting : Ensure visibility on progress of KPIs through the year to senior management and key stakeholders

Your requirements will be:

Qualifications and Experience:

• Bachelor's Degree or Advanced Diploma
• 15+ years marketing experience
• Experience managing teams
• Experience using data and metrics to drive improvements
• Experience driving direction and alignment with cross-functional teams
• eCommerce experience is non-negotiable
• Successful track record of building brands

Attributes:

• Highly capable leader who can build, inspire and direct a team.
• Expert in developing compelling campaigns, driving high performance across both existing and new marketing channels, pitching and aligning senior leadership to new ideas.
• Effective collaboration with cross-functional teams and stakeholders.
• Experience in both targeted performance marketing and mass marketing.
• Strong data orientation for informed decision-making.
• A history of success in building brands.

The Environment:

• Takealot.com employees are entrepreneurial and dynamic, smart, customer-centric, fun and have the shared ambition of Takealot.com being the leading e-commerce company in Africa.
• We have fun, work hard, take ownership, work in teams to create solutions, and are always open to direct feedback/new ideas on where we can improve.
• We are short on ego and high on output.
• We are doers and not only thinkers, it's all in the execution after all.
• We love what we do and what we are creating.

We seek to Employ an ExtraOrdinary Mind who:

• is respectful but forthright
• is an expert at doing, who can not only design but also execute
• is analytical, able to use data to make decisions
• is competitive, self-directed and strive to be the BEST (GREAT requires a lot of work and does not only happen during business hours)
• is passionate about the potential of e-commerce and delivering a world-class customer experience
• is entrepreneurial, thrives under change and accepts it is a constant and always looks for solutions to do something better and faster
• is business SMART. Able to think about problems from a business perspective using technical and product input;
• is curious and challenge the status quo
• is innovative and enjoys iteration
• is collaborative
• will be at the cutting edge of developing new concepts for Takealot.com
• thinks like an owner of the business
• is SMART, has INTEGRITY and is HARD WORKING

If you meet the above you are an Extraordinary Mind so come and join us!

Takealot is an Equal Opportunity Employer. Applicants from the previously disadvantaged groups and people with disabilities will be given preference.