The mission of RoomRaccoons Head of Marketing is to help RoomRaccoon become the most adopted hotel management system in the world. As the Head of Marketing you will contribute to the mission through effective management and coaching of your direct reports, knowledge of marketing strategies and the ability to identify new business leads while driving brand awareness and increased profitability.
Tasks
Your main duties and responsibilities will be - but not limited to:
- Responsible for marketing RoomRaccoon with a focus on demand generation strategy and execution
- Working within the Senior Leadership Team, developing and implementing marketing strategies that will strengthen our brand in our relevant markets, facilitating rapid growth
- Attracting prospects and exciting our existing customer base with bold positive marketing strategies
- Overall responsibility for our Marketing Team of 15+ people. This includes responsibility for recruitment, team development and all operational matters.
- Ownership of RoomRaccoons brand reputation
- Working closely with the VP of Sales & Marketing & Head of Digital Marketing to ensure marketing strategy is successfully implemented
- Working closely with the Head of Product to define marketing strategies for new and existing features
- Focusing on market reviews to follow hotelier trends and competitor activities
- Accountable for ROI on external events
- Management and accountability of your annual Marketing budget
About you:
Our perfect fit has/is:
- Language requirements:
- English
- Any additional European language would be an advantageous
- Qualifications/Experience:
- A track record of successfully scaling Marketing teams beyond 10 million ARR in a SaaS environment
- Skills/Attributes:
- Enormously positive and a demand generation expert
- Ability to hire & develop people
- Proactive
- Efficient
- Ability to work under pressure
Perks:
- Loyalty Programme (Equity)
- Role Specific:
- Commission | OTE for sales related roles
- Department incentive bonuses
- Training & Development:
- Formal training
- Annual hotel experience
- Employee Referral Campaign
- Friday Drinks & Lunches for in-house Raccoons
- Quarterly Office Massages
- Birthday Lunch
This is what you tell people at parties:
I am working at an international super-fast-growing tech company and we are revolutionising hoteliers around the globe. RoomRaccoon is awarded the world's best Hotel Management System for 2 years in a row and empowers hoteliers to run their property way more effectively. Our growing team of 100 heads is working from 10 offices all over the world!
It's an exciting time to join RoomRaccoon. Through innovation, we have been able to enter many different markets and grow our international team of professionals who are dedicated to helping RoomRaccoon with its mission of becoming the world's number one hotel management system. - Tijmen van Dijl (CEO & Co-Founder)
