Posted on: 16 August 2023
ID 880677

Digital Marketing Internship

Prefered skills

Marketing Campaigns, Digital Marketing, Search Engine Marketing (SEM), Search Engine Optimization (SEO), Digital Media, Marketing, Social Media Marketing, Marketing Copy, Blog Marketing, Technology Education

Job description

Position: Digital Marketing Internship.
 
Location: Salt River, Cape Town.
 
Report to: Marketing and Brand custodian.
 
Responsible for:
This position will have responsibility for assisting with digital marketing, social media, public relations and digital content.
 
Communicates & co-operates with: Marketing and Sales Teams.
 
Remuneration: The range is between R6, 000 R9, 000 cost to company (dependent on experience).
 
Internship period: 3 months.

Position Overview
As an exciting and unique education technology company, we have a vacancy for a vibrant, highly driven, and well-presented Digital Marketing Intern with experience in the education or training industry, a robust network, and interpersonal skills to market the companys products and services. 

The ideal candidate will be responsible for supporting our marketing and communications and will be a key contributor to Inspire Africas brand building. The role will primarily be assisting in social media as needed for our services provided. Knowledge of SEO and digital marketing is imperative. The candidate must be experienced and willing to evolve in digital and social media content creation as well as demonstrative public relations and editing skills. Graphic design or any digital surface design and photographic background is advantageous.
 
This candidate must have the ability to work independently on a project or in a team environment. The ability to effectively communicate and work in a fast-paced environment is essential. It is imperative that candidates are able to work methodically and prioritise accordingly.
 
This role is an integral part of ensuring Inspire Africa continues to develop relevant, applicable and thought-leading digital content that aligns with our target market needs, business growth and brand recognition.

Responsibilities
 
Digital & Social Media Communications
       Generate, edit, publish and share engaging content daily (e.g., original text, photos, videos and news).
       Monitor SEO and web traffic metrics.
       Communicate with followers, respond to queries in a timely manner and monitor customer reviews.
       Report any potential developing communications from respective social media platforms to the Operations Manager for directing communication to the correct department.
       Oversee social media accounts design over all the relevant social media platforms.
       SEO and Google AdWords develop and manage marketing plan and campaigns.
       Manage hashtag strategy and evergreen content.
       Develop the monthly social media content plan.
 
PR & Media
       Develop and implement a PR & Communications plan.
       Securing interviews and press releases with relevant media.
       Copywriting.
       Press release.
       Blogs.
       Newsletters.
 
Key Requirements
       Hardworking and able to perform under pressure.
       Relevant qualification.
       High attention to detail.
       Graphic design experience and applied visual arts are a necessity.
       Must have own transport.
       Expert in CANVA and Microsoft programs.
       Working well as part of a team, but still being able to deliver and work independently.
       Fully bilingual in English and Afrikaans, with a third African language being beneficial.
       Prepared to work after hours and weekends within reason.
       In-office position.
 
Key Skills
       Proficient computer literacy (all Microsoft Office products).
       Experience in creating training material and content.
       Must be interested in 4IR and disruptive technologies, the education industry.
       Good oral and written communication.
       Brand fit.
       Good leadership skills.
       Composed temperament when dealing with numerous projects.
       Working well as part of a team, but still being able to deliver and work independently.
       Project Management.
 
Qualifications
Bachelor's Degree or equivalent certificate in Digital Marketing.

If you are interested in applying for the position, please complete the Google Form https://docs.google.com/forms/d/e/1FAIpQLScruo3Kc2KExOyqtoJWkNfq5Vq2vKwl5zU8Sas_YpOpow0JNg/viewform
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