Posted on: 24 September 2023
ID 886692

Digital (Social Media) Copywriter

Responsibilities (include but are not limited to):

  • Write copy across all channels including print, social media, video, email, banners, website, etc.


  • Collaborate with creative teams to conceptualize big ideas and write copy on campaign deliverables (i.e. social media campaigns, email campaigns, landing pages, websites etc.)


  • Interpret copywriting briefs to understand project requirements


  • See projects through the whole creative process from concept, copy, design collaboration to production


  • Edit and proofread copy to ensure standards are met


  • Drive brand consistency across all communications


  • Use SEO principles to maximize content reach and search rankings


  • Source images and other content


  • Keep abreast of digital and advertising trends in accordance with industry best practice


  • Qualifications/Experience/Skill:

  • Tertiary qualification in Digital Copywriting/Copywriting


  • Proficient in MS Office365 (i.e. Word/Excel/PowerPoint/MS Teams/OneDrive etc.)


  • Minimum 4 years working experience as a Digital Copywriter in an Advertising Agency or Digital Advertising Agency


  • Digital (well versed in Digital and all things social media)


  • Good understanding of social media KPI's


  • A good command of the English language (both verbal and written)


  • Vernac: ability to write in isiXhosa & isiZulu


  • Strong presentation skills


  • Strong multitasking skills (ability to work on more than one brief at any given time)


  • Strong time management skills


  • Strong administrative and organisational skills


  • A portfolio showcasing Digital written work


  • Personal Attributes:

  • Team player with the ability to work independently


  • Ability to remain calm in a fast-paced environment


  • Creative out-the-box thinker


  • Proactive


  • Resilient


  • Confident


  • Accountable


  • Reliable


  • Solution-driven/problem solver


  • Deadline driven


  • Meticulous with attention to detail


  • Other: comfortable working on-site and comfortable working on alcohol brands


  • Occupation:
    Management, human resources jobs


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