Social Media Manager

Shelflife is looking to fill the role of Social Media & Content Manager to start 1 April 2025 based at our head office in Cape Town.

Your focus will be on driving results on engagement, brand awareness & conversion through social media platforms, magazine (blog) content & paid media. You will be part of a dynamic team which reports to the Brand and Marketing Manager, and includes Digital Content Creators, a Community Manager and Website Manager. 

KEY ROLES: 

Social Media

• Management and creation of internal social media calendar
• Collection and management of digital assets from internal design teams for social media
• All social media posting including copy
• Strategy and enhancements across all social media platforms
• Analysis & reporting across all social media platforms including Instagram, Facebook, TikTok, Twitter & Youtube
• Oversight of social media inboxes & responses
• Follow social trends for posting, and implement into our evolving strat

Magazine

• Collection and management of digital assets from internal design teams for magazine
• Creation and Management of blog content copy

Paid Media

• Management of all paid media assets & content Google Advertising, Performance Max & Meta

QUALIFICATIONS & EXPERIENCE: 

• Minimum 3 years experience in social media management
• Relevant tertiary education (social & digital media courses preferred)
• Knowledge of local and global streetwear culture
• Copywriting skills
• Trend analysis and all social media analytics & reporting
• Paid media content, reporting, analytics & budgeting