Social Media Coordinator

Prefered skills

Online Presence, Web Analytics

Job description

About Us:
3X4 Genetics is a cutting-edge genetic testing company dedicated to
helping individuals optimize their health and wellness through
personalized insights. We believe everyone deserves access to the
latest advancements in genetic science to make informed decisions about
their health. Our mission is to empower individuals to live their healthiest
lives based on their unique genetic makeup. Our HQ is based in Seattle, USA
with a remote office in Cape Town, SA.

Job Description:
We seek a highly motivated and creative Social Media Manager to
join our dynamic design and marketing team. The ideal candidate is
passionate about genetics, health, and wellness, and has a proven track
record of driving engagement and growth on social media platforms.

Key Responsibilities:
1. Develop and implement a comprehensive social media strategy to
increase brand awareness, drive website traffic, and generate leads for
3X4 Genetics.
2. Create and curate engaging content for various social media platforms,
including but not limited to Instagram, Facebook, X, LinkedIn, and
TikTok.
3. Monitor and respond to comments, messages, and inquiries on social
media channels and our 3X4 Community in a timely and professional
manner.
4. Collaborate with the marketing team to align social media efforts with
broader marketing initiatives, campaigns, and product launches.
5. Analyze social media performance metrics and provide regular reports
on key performance indicators (KPIs) to track progress and inform
future strategies.
6. Stay up-to-date with USA industry trends, platform updates, and
emerging social media technologies to continuously improve our social
media presence.
7. Manage/support our US marketing company that handles influencer
partnerships and collaborations to expand our reach and engage with
relevant audiences.

Qualifications:
1. Bachelor's degree or relevant qualification in Marketing,
Communications, or a related field.
2. Proven experience in social media management, with a strong portfolio
showcasing successful campaigns and content.
3. Deep understanding of social media platforms, algorithms, and best
practices.
4. Excellent written and verbal communication skills.
5. Strong analytical skills and ability to interpret data to drive insights and
action.
6. Experience with social media management tools and platforms (e.g.,
Later, etc.).
7. Creative thinker with the ability to develop and execute innovative and
engaging content.
8. Contactable references
Additional Information:
This is a full-time, hybrid position based in Cape Town.
Competitive salary and leave benefits are offered.
Opportunity to work in a dynamic, fast-paced, and innovative environment
at the forefront of genetic science.