Posted on: 17 June 2023
ID 863166

Trade Marketing Specialist Cape Town/ Johannesburg (12-month fixed term contract)

At PMI, weve chosen to do something incredible. Were totally transforming our business and building our future on one clear purpose to deliver a smoke-free future.

With huge change, comes huge opportunity. So, wherever you join us, youll enjoy the freedom to dream up and deliver better, brighter solutions and the space to move your career forward in endlessly different directions.

Sales and Marketing at PMI feels like building a new business but with the accumulated expertise of a global brand behind you. Bring us your curiosity and capacity to engage people and you can be part of the digital, onmi-channel team thats driving our huge commercial transformation.

If youre a forecaster and forward-thinker, you can make a huge impact, creating sales strategies across all markets. But, here, your innovation will do more than just improving sales. Youre not persuading someone to savings account or try a new drinks brand.

The Trade Marketing coordinator plays an important role within Trade Marketing. In a competitive FMCG environment, the incumbent will be a key role player in ensuring the timeous deployment of impactful visibility materials across the retail channels, for multiple brands within our Smoke Free Products (SFP) category. The design, production, and placement of visual layouts, planograms that impact awareness and volume will be the key objective.

Your Day to Day
  • Own the overall brand visual merchandising guidelines with a focus in our indirect channels
  • Take accountability for executional excellence through collaboration with key executional stakeholders.
  • Take ownership, in collaboration with brand guardians, of brand representation across all retail.
  • Uphold the multicategory strategy through share of shelf,
  • Always be seeking new visibility opportunities within the retail spaces.
  • Contribute to the development of short and long-term marketing objectives, strategies, and tactics to deliver against agreed upon brand, business, and financial goals.
  • Participates in the development and execution of annual marketing plan and assist in building the strategy for IQOS.
  • Support retail activation activities by offering sound brand staging and merchandising toolkits.
  • Apply analysis, based on in-depth research and critical thinking to recommend solutions.
  • Align with Omni-channel initiative planning from concept to execution.
  • Provide perspective on proposed solutions and process changes to improve overall retail implementation.
  • Collaborate closely with Global VM partners to drive global standards in local launches.
  • Drive creation and strategy to elevate the global IQOS presentation suite including windows, propping and overall creative elements.
What we are looking for
  • Minimum Grade 12
  • Degree or National Diploma is an advantage
  • 5 years of visual merchandising or POS visibility management within an FMCG environment
  • Experience in POS Material production advantageous.
  • Store management experience advantageous.
  • Premium brand staging experience is preferred
  • Global / multi-national brand experience is preferred
  • Knowledge of retail product flow
Function specifics
  • Solid creative experience and ability to identify and implement trends and appropriate visual looks
  • Retail visual experiences in a relevant category
  • Strong communication, organizational and interpersonal skills
  • Ability to learn quickly and drive speed to market
  • Strong analytical skills, being able to make decisions from multiple data sources
  • Comfort in dealing with various stakeholders including management
  • Superior creative skills
  • Ability to work in a highly cross-functional environment
  • Proficient in Microsoft Office, including Excel, PowerPoint and Word
  • Ability to travel, as needed
  • Drivers license
PMI is an equal opportunities employer. We encourage applications from all members of society irrespective of age, race, disability, sexual orientation, gender identity or expression, ancestry, religion or belief, or any other characteristic protected by applicable laws, regulations, and ordinances.

PMI is strongly committed to diversity within its community and especially welcomes applications from South African citizens who are members of designated groups who may contribute to Employment Equity within the workplace and the further diversification of ideas. In this regard, the relevant laws and principles associated with Employment Equity will be considered when appointing potential candidates.
Occupation:
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